About Us

SWOPPING = SWEEPING + MOPPING

What if you could use the same tool to sweep and mop? And squeegee? And dust? This is exactly what the SWOPT Interchangeable Cleaning system does. Invented in 2015 through an internal product development contest, our team of engineers brought this idea to life. Our line of cleaning tools allow users to quickly and securely “SWOPT” out various cleaning heads which can attach to the same handle. The result? A cleaning system that is efficient, space-saving, and versatile.


 million
HOUSEHOLDS USING SWOPT

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SOLD IN U.S. AND CANADA


POSSIBLE COMBINATIONS

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LIFETIME WARRANTY

REUSABLE HEADS
AVAILABLE

SNAPLOCK TECHNOLOGY

Our universal locking mechanism prevents handles from twisting loose and allows cleaning heads to be quickly "SWOPT" with the push of a button. Engineered for specific purposes, surfaces, and with sustainability and reusability in mind, SWOPT offers a complete line of cleaning tools designed to sweep, dust, and mop every corner of your home and outdoor spaces.

1. CHOOSE A HEAD

All of our cleaning heads feature an attachment that allows our handles to snap into place for a secure connection that doesn’t twist loose. Whether you need to sweep, mop, dust or squeegee – we have the cleaning solution for you. With angled broom, microfiber dust mop, squeegee heads, and more to choose from, no type of debris is left behind.

2. CHOOSE A HANDLE

All of our handles are equipped with a mechanism that snaps into an attachment featured on our cleaning heads, creating a solid connection. Our handles come in two finishes – steel or wood, as well as two sizes. We recommend using the 48-inch handles for cleaning by your side and the 60-inch handles for cleaning in front of you. Using steel and wood cuts down on the amount of manufactured plastic and holds up to longer wear.

3. SNAP, LOCK & CLEAN

With an array of interchangeable heads and handles thanks to our patented Snaplock Technology, customers get an entire cleaning system that cuts down on the amount of tools needed and makes for a more streamlined and organized closet, garage, or laundry room. With SWOPT, a pristine home is within reach – just snap, lock, and clean!

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Founded in 2004

Winston Products, LLC started out with a handful of the best people in the industry and a mission to bring truly innovative products and world-class service to the strap and towing market. Innovation would be the key to our success and we began to expand into other enterprises as our ideas grew.

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2010

Invented in-house through an internal product development contest, the idea for SWOPT was born as a solution to a common problem – why isn’t there one thing that can do it all? SWOPT cleaning tools are part of an interchangeable heads and handle system that allows users to quickly and securely “SWOPT” out various cleaning attachments.

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 2014

Developed our first product and secured the patents for Snaplock Technology™. Our handles never twist loose!


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The 9 Best Brooms of 2023

Our premium multi-surface push broom was voted the best push broom by renowned home, garden, and cleaning site The Spruce. The outlet highlighted the uniqueness of our interchangeable cleaning heads and liked that our products are backed by a lifetime warranty.

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Today

Winston Products is a team of 75+ hard-working people who aim to be the best and have fun doing it. Like our team, our brand portfolio has expanded and includes SmartStraps, CargoSmart, FlatCat, HydroTech, and TowSmart.

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FEATURED ON

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It's True!

"Well built, easy to use, and the handle doesn’t twist loose. The microfiber pad with the outer fringe cleans my floor way better than my old mop."

- Brian

"Reduces the clutter of cleaning tools. Puts it in one area and saves space."

- Rob

"The SWOPT system is just what I needed. It's easy to put together and it looks good in the garage."

- Steve

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